Cold Brew Q&A: Everything You Didn’t Know You Wanted to Know

Refreshing. Smooth. Bold. If you know How You Brewin, you know our cold brew is something special. And if you’ve ever wondered what sets it apart from iced coffee or why it’s our go-to drink all summer long, you’re in the right place.

Let’s dive into your most frequently asked cold brew questions, plus share a few summer cold brew favorites you need to try before the season’s out.


What Is Cold Brew?

Cold brew is coffee, yes - but not the kind you're used to. Rather than brewing with hot water, cold brew is made by steeping coarse-ground coffee beans in cold water for 12–24 hours. This slow process produces a coffee concentrate that’s rich, smooth, and lower in acidity than regular drip coffee.

The result? A bold, ultra-drinkable brew that’s naturally sweet and delightfully chilled.


How Is Cold Brew Different From Iced Coffee?

While they’re both served cold, the difference between cold brew and iced coffee comes down to how they’re brewed:

  • Iced Coffee is hot-brewed coffee that’s cooled down and poured over ice. It’s quick to make, but can sometimes taste more bitter or not as strong.

  • Cold Brew is brewed cold from the beginning, never exposed to heat. That means it’s smoother, less acidic, and stronger in caffeine per ounce.

So when you're sipping HYB cold brew, you’re tasting a deeper, smoother cup that’s made with patience and intention.


Summer Sips: Hawaiian Hazelnut Cold Brew

One of our seasonal favorites, Hawaiian Hazelnut cold brew is summer in a cup. It’s flavored with hints of toasted coconut and buttery hazelnut, offering a smooth, slightly sweet island-inspired profile that’s perfect for sipping in the sun.

If you haven’t tried it yet, don’t wait - this limited-time flavor is only here for the summer season!


Grab-and-Go Goodness: Canned Cold Brews

On the beach? On the boat? On the run? We’ve got you.

Enjoy our canned cold brew, available at our LBI locations, making it easier than ever to bring HYB wherever your summer takes you. Choose from:

  • Original Cold Brew – clean, bold, and ready to fuel your adventures

  • Jamaican Me Crazy Cold Brew – our popular July featured flavor with hints of caramel, vanilla and liqueur, now in a cold, convenient can

Pop it in the cooler, pack it in your beach bag, or keep a few in your fridge for those "I need coffee now" moments.


Brewin’ All Summer Long

Whether you're stopping by one of our coastal coffee stops or packing up a few cold brews to go, we’re here to keep your summer fueled, refreshed, and deliciously caffeinated.

So go ahead - grab that cold brew, sip on something smooth, and make cold brew part of your summer ritual.

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